Hi, I’m Lina! 🫶🏻
Senior Product Designer with 5 years of experience
in mobile & web, B2B & B2C.
Worked and mentored at Dodo Brands, Dom.ru, BBE, Tutu Travel.
Let’s chat → Telegram
Here is my CV
you can download it
Senior Product Designer ∙ Tutu Travel
Nov 2025 – PresentTravel tech platform for trains, buses,
flights, and other journeys across Russia and CIS
Key achievements:
– Rebuilt team setup and established clearer design processes → improved collaboration and deliverypredictability.
– Led art direction for a new product → defined visual principles and ensured consistent UX/UI across
the experience.
B2B Senior Product Designer ∙ Dodo Brands
Feb 2024 – Nov 2025International food-tech company with 2000+ pizza
restaurants worldwide and millions of monthly orders.
Key achievements:
– Reduced erroneous orders by 25.5% via redesigned assembly flow → improved usability and trust in a B2B environment.
– Analyzed 1M+ bonuses, defined default rewards, eliminated anomalies →
$100K+ monthly savings for franchises.
– Designed and tested MVP concepts that shaped the long-term roadmap
and scaled features to 25% of restaurants.
– Collaborated with ML teams: designed interfaces for staffing recommendations
and hiring forecasts powered by algorithms.
– Improved design system and Figma structure, enabling faster iteration
and collaboration across multiple teams.
Mentor: Product Design ∙ Bang Bang Education
Oct 2023 – PresentOnline school of visual culture and modern professions with 200,000+ students
Key achievements:
– I delivered a lecture series on grids in web design. – I evaluate and give feedback on the projects of 60+ students, help them develop and improve their skills.
– I support students, answer their questions and try to provide individual support.
– I gave online lectures on design topics for students.
Senior Product Designer ∙ R1 ∙ Dom.ru
Feb 2022 – Feb 2024Internet provider with over 7 million connected households (509k MAU).
Key achievements:
– Increased payment conversion by 22%, session duration by 9%, reduced bounce rate by 52%.– Designed purchase, credit & payment flows: subscriptions, autopay, Faster Payments (SBP) → $55K+ monthly savings.
– Added CTA block to “About Company” page → 7.5% conversion, one of the top ad units.
– Ran usability & A/B tests, iterated based on analytics.
– Promoted to Senior; mentored junior teammates and improved team processes.
UX/UI Designer ∙ Sequenia
Studio developing mobile apps for iOS and Android
Key achievements:
– Delivered 2 mobile apps from scratch to App Store & Play Market.– Maintained and updated 8 apps to meet business needs.
– Redesigned company website and launched 3 landing pages to promote new products.
In addition, I collaborated with the IT school MDA (Moscow Digital Academy)
and took on several freelance projects,
including work with Skipp and Human Saucer Agency.